Research on Creative Clusters: International Experience and Prospects for Russia
On November 17, 2023, the III International Forum of Young Researchers in Creative Economy was held. Valeria Zalozhnykh, Elizaveta Markina and Daria Khomyakova - students the HSE University in St. Petersburg,presented results of their research on comparison of foreign and Russian practices in creative industries clusters.
The report was dedicated to comparison of the practices of Russian and foreign creative clusters with the aim of identifying differences and drafting recommendations for the development of creative clusters in Russia.
The study outlined the characteristics of creative clusters and explored various managerial strategies. It also provided recommendations for internal and external collaboration, marketing, and corporate culture management.
This research offers valuable insights into current trends in the development of creative clusters from the perspective of young researchers. It proposes innovative approaches to foster the growth of creative industries in Russia.